Integration · WhatsApp

WhatsApp integration: the company number and each sales rep's number in LIA

LIA integrates with WhatsApp in two ways that can be combined: the corporate number, through the official WhatsApp Business API, and each sales rep's own number. Every conversation is logged as a lead in an omnichannel inbox, qualified by purchase intent, with its owner and its history.

LIA on a phone: daily summary with priority leads, their score and their channel

What LIA does with WhatsApp

What happens on the connected WhatsApp numbers no longer depends on each sales rep reporting it.

The LIA and WhatsApp icons linked by connection lines: the official integration with WhatsApp Business

Shared number and each sales rep's number

LIA connects the corporate number through the official API and each sales rep's number. The company picks one way or combines both, and everything lands in the same inbox.

Every chat, a qualified lead

Each inquiry is logged as a lead and LIA qualifies its purchase intent as hot, warm or cold with machine learning, based on the conversation.

Alerts for leads without follow-up

LIA alerts you when a lead is waiting for a reply or exceeds the inactivity time the company defined, and it can re-contact the lead automatically.

WhatsApp calls in the history

With the official WhatsApp Cloud API integration, WhatsApp calls are saved on the lead profile; LIA transcribes and summarizes them with AI.

How it connects

LIA is a Meta Business Partner. A LIA engineer makes the connection during implementation.

People from the LIA team and the client working around a table with laptops

You choose how to connect

A shared corporate number, each sales rep's number or both, depending on how the team works.

The engineer connects the numbers

The corporate number is connected through the official WhatsApp Business API; each sales rep's number is connected with their permission.

Conversations go into the inbox

From that moment on, every chat is logged as a lead with its responsible sales rep.

  • Supervision reflects what happens on the connected numbers. What happens outside them is not logged.
  • Adding numbers or sales reps doesn't change the price.

Both ways to connect WhatsApp, in detail: multi-agent WhatsApp for sales teams.

To re-contact leads by segment: AI WhatsApp campaigns.

Frequently asked questions

The LIA team working in the office

Does LIA use the official WhatsApp API?

Yes. LIA is a Meta Business Partner and connects the corporate number through the official WhatsApp Business API. It can also connect each sales rep's number, and the two ways can be combined.

Can I connect each sales rep's WhatsApp?

Yes. Each sales rep connects their number with their permission and their conversations go into the same inbox as the corporate number, with that rep as the owner.

Are WhatsApp calls logged?

Yes. With the official WhatsApp Cloud API integration, calls are saved in the lead's history, LIA transcribes and summarizes them with AI, and they count in the reports by sales rep.

We'll show you how it would work with your team

In a demo we set up your company's case and show you what the manager sees and what each sales rep does.

LIA team meeting with a client to review how to connect their tools
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